skip to Main Content

Corporate Video Production for Homesteading Startup

Facebooktwittergoogle_pluspinterestlinkedinmail

By Doug Gritzmacher

Creative Director, Z-Channel Films, Denver, Colorado Google+

Recently Denver magazine “5280” published a big spread on the urban homesteading movement in Denver. Included in the piece was a mention of a new start-up, Hatchlab.net, which, as they describe, is like Craftsy.com but for urban agriculture.

In 2014 we began to work with Hatchlab’s founder, Mara Rose, to produce her company’s corporate video production content. To date, we’ve produced four videos for her, including this video above that introduces the duo who will demonstrate seed starting. They are founders of the Boulder-based Urban Farm Co.

During our initial discussions with Mrs. Rose, we had suggested including a vignette like the one above about the people who will be doing the demonstration with the idea that this would add value and reveal the demonstrators to be experts and knowledgeable, in other words, people a viewer would be ready to learn from. We added further production value in the demo portions with professional lighting and sound.

This production was shot with a Canon c300 and a Canon 5D Mark III.


A video for a business in Boulder, CO, produced by Z-Channel Films.

Related Posts

Our Process for Creating a Recruitment Video This year we had the pleasure of working with FirstBank to create a recruitment video. FirstBank is a business based in Denver and is the second large...
TELLY AWARD IS IN! “Saving Sally”, a 30-second broadcast TV commercial we produced in 2013, took home a Telly Award for best directing. We're proud of the achievement be...
WHY MARKETING ON FACEBOOK IS DEAD (BUT YOU SHOULD ... You’ll find a lot of chatter these days among marketing blogs proclaiming that marketing on Facebook is dead. From our experience, we can understand t...
Facebooktwittergoogle_pluspinterestlinkedinmail

Leave a Reply

Your email address will not be published. Required fields are marked *

Back To Top